In the widely-anticipated book Tiny Habits: The Small Changes that Change Everything, readers will discover the landmark Tiny Habits method that has helped thousands of people build their ideal lives.
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Tiny Habits—created by Dr. BJ Fogg, a world-renowned Behavior Scientist at Stanford University—is based on 20 years of research and Dr. Fogg’s experience personally coaching over 40,000 people.
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Unlike anything that’s come before, this system—what Dr. Fogg has coined “Behavior Design”—cracks the code of habit formation.
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The content in this book is practical, immediately applicable and most importantly brand new. Tiny Habits is not just a summary of existing methods. Each chapter shares breakthrough insights and simple steps you can take to improve your life. All this is based on Dr. Fogg’s groundbreaking research in Behavior Design.
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At the heart of this book is a startling truth: Creating a happier, healthier life can be both easy and fun.
","stylesMapId":"CK_EDITOR_PARAGRAPH_STYLES","linkList":[]},"dataItem-jz4y5tvm":{"type":"StyledText","id":"dataItem-jz4y5tvm","metaData":{"isPreset":false,"schemaVersion":"1.0","isHidden":false},"text":"“Deeply researched and highly practical, this book will be a valuable resource to anyone interested in changing their behavior (that is, all of us).”
","stylesMapId":"CK_EDITOR_PARAGRAPH_STYLES","linkList":[]},"dataItem-jz4yrile":{"type":"VectorImage","id":"dataItem-jz4yrile","metaData":{"isPreset":false,"schemaVersion":"1.0","isHidden":false},"svgId":"d056319704ff4681ace04da1b153c69a.svg"},"dataItem-jz4yrin1":{"type":"StyledText","id":"dataItem-jz4yrin1","metaData":{"isPreset":false,"schemaVersion":"1.0","isHidden":false},"text":""BJ Fogg is one of those rare individuals who can brilliantly balance a thorough understanding of research with the ability to make that research useful and understandable in the real world. ”
","stylesMapId":"CK_EDITOR_PARAGRAPH_STYLES","linkList":[]},"dataItem-jz4yrio9":{"type":"StyledText","id":"dataItem-jz4yrio9","metaData":{"isPreset":false,"schemaVersion":"1.0","isHidden":false},"text":"“BJ Fogg's ideas on self-change are uniquely relevant, approachable, and powerful. I can't recommend this book highly enough.”
","stylesMapId":"CK_EDITOR_PARAGRAPH_STYLES","linkList":[]},"dataItem-jz4yrivj":{"type":"VectorImage","id":"dataItem-jz4yrivj","metaData":{"isPreset":false,"schemaVersion":"1.0","isHidden":false},"svgId":"d056319704ff4681ace04da1b153c69a.svg"},"dataItem-jz508odm":{"type":"Image","id":"dataItem-jz508odm","metaData":{"isPreset":false,"schemaVersion":"2.0","isHidden":false},"title":"","uri":"620186_bce9786306c8425aadfe276ca3516e70~mv2_d_1279_1257_s_2.jpg","description":"","width":1279,"height":1257,"alt":"BJ Fogg final.jpg","crop":{"x":147,"y":0,"width":984,"height":1257,"svgId":"909695c1e003409ba70b5561666c7c4d.svg"},"name":"BJ Fogg final.jpg"},"dataItem-jz50hwpe":{"type":"StyledText","id":"dataItem-jz50hwpe","metaData":{"isPreset":false,"schemaVersion":"1.0","isHidden":false},"text":"Hi! I'm BJ Fogg. I run the Behavior Design Lab at Stanford.
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\n\nI've invested over 20 years researching and teaching insights about human behavior.
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On the industry side, I train Fortune 500 companies, with a special focus on health, productivity, and financial wellbeing.
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My early research on Persuasive Technology has informed the design of products that millions love and use (like Instagram, which my student co-founded).
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Now, I’m taking everything I know about behavior change—including my experience personally coaching 40,000 people—and sharing it all in my new book: Tiny Habits.
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