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To make it online, firstly&nbsp;you need to compete for search engine recognition and ranking.&nbsp;&nbsp;Once there, you must&nbsp;be able to encourage qualified prospects to click through/visit your online store.</p>\n\n<p class=\"font_8\">&nbsp;</p>\n\n<p class=\"font_8\">However this is just the beginning, the biggest challenge is to then covert&nbsp;them into&nbsp;a customer! &nbsp;With a 2% conversion rate considered to be the norm, online retailers must work hard to encourage your&nbsp;prospect to convert. &nbsp;Getting this right is often&nbsp;a balance of technology, marketing, process and understanding&nbsp;consumer behaviour. &nbsp;Often you need an expert!&nbsp;</p>\n\n<p class=\"font_8\">&nbsp;</p>\n\n<p class=\"font_8\">Digital Brand Builders is well versed in&nbsp;ecommerce and omni-channel retail. <span style=\"line-height: 1.4em;\">We advise&nbsp;our clients on&nbsp;strategy,&nbsp;operations and technology decisions, as well as implement and manage their digital marketing and online store management programs.&nbsp;</span><span style=\"line-height: 1.4em;\">Our speciality is</span><span style=\"line-height: 1.4em;\">&nbsp;in mid tier and emerging Australian retailers - be it pure play eCommerce;&nbsp;brand retailers who must juggle the commercial goals of their online store with that of their key retail customers,&nbsp;or retailers looking to maximise their&nbsp;retail&nbsp;store and online mix.</span></p>\n\n<p class=\"font_8\">&nbsp;</p>\n\n<p class=\"font_8\">With retail changing faster and more profoundly than at any time in its history, we work with our clients to anticipate and respond to these changes in customer shopping habits, retail technologies and the competitive environment. Ensuring they thrive in this hyper competitive and hyper complex marketplace!</p>\n\n<p class=\"font_8\">&nbsp;</p>\n\n<p class=\"font_8\">Our eCommerce strategy &amp; implementation&nbsp;services include:</p>\n\n<p class=\"font_8\">&nbsp;</p>\n\n<ul class=\"font_8\">\n\t<li>\n\t<p class=\"font_7\"><font size=\"2\">eCommerce business strategy &amp; implementation</font></p>\n\t</li>\n\t<li>\n\t<p class=\"font_7\"><font size=\"2\">Technology selection (introduction, replatform, integration)</font></p>\n\t</li>\n\t<li>\n\t<p class=\"font_7\"><font size=\"2\">eCommerce process management&nbsp;</font></p>\n\t</li>\n\t<li>\n\t<p class=\"font_7\"><font size=\"2\">eCommerce marketing strategy &amp; implementation</font></p>\n\t</li>\n\t<li>\n\t<p class=\"font_7\"><font size=\"2\">eCommerce data analysis and insight&nbsp;</font></p>\n\t</li>\n</ul>\n","stylesMapId":"CK_EDITOR_PARAGRAPH_STYLES","linkList":[]},"c1dp8":{"type":"StyledText","id":"c1dp8","metaData":{"isPreset":false,"schemaVersion":"1.0","isHidden":false},"text":"<h2 style=\"line-height: 1.4em;\" class=\"font_2\"><span style=\"line-height: 1.4em;\"><span color=\"color_0\">eCommerce Strategy &amp; Implementation&nbsp;</span></span></h2>\n","stylesMapId":"CK_EDITOR_PARAGRAPH_STYLES","linkList":[]},"cswl":{"type":"Page","id":"cswl","metaData":{"isPreset":false,"schemaVersion":"1.0","isHidden":false},"title":"eCOMMERCE STRATEGY","hideTitle":true,"icon":"","descriptionSEO":"Specialising in mid tier  & emerging brand retailers, we provide eCommerce strategy & program implementation to help you sell more online. Affordable rates, ","metaKeywordsSEO":"eCommerce strategy, online retailing in Melbourne, Digital Marketing Consultancy Melbourne, Sell more online, e-commerce","pageTitleSEO":"eCommerce & Online Retailng Experts In Melbourne","pageUriSEO":"ecommerce-strategy","hidePage":false,"underConstruction":false,"tpaApplicationId":0,"pageSecurity":{"requireLogin":false,"passwordDigest":""},"indexable":true,"isLandingPage":false,"pageBackgrounds":{"desktop":{"custom":true,"ref":"#customBgImg1tj4","isPreset":false},"mobile":{"custom":true,"ref":"#customBgImg1mj7","isPreset":true}}},"cswl_desktop_mediaRef":{"type":"Image","id":"cswl_desktop_mediaRef","metaData":{"isPreset":false,"schemaVersion":"2.0","isHidden":false},"uri":"41d000_ba815af2009c1d1e54a402e7b682c43a.jpg","width":1200,"height":800},"cswl_mobile_mediaRef":{"type":"Image","id":"cswl_mobile_mediaRef","metaData":{"isPreset":false,"schemaVersion":"2.0","isHidden":false},"uri":"41d000_ba815af2009c1d1e54a402e7b682c43a.jpg","width":1200,"height":800},"ct73":{"type":"StyledText","id":"ct73","metaData":{"isPreset":false,"schemaVersion":"1.0","isHidden":false},"text":"<p style=\"text-align: center;\" class=\"font_8\">&nbsp;</p>\n\n<p style=\"text-align: center; font-size: 24px;\" class=\"font_8\">&nbsp;</p>\n\n<p style=\"text-align: center; font-size: 24px;\" class=\"font_8\"><span style=\"font-size:24px;\"><font color=\"#ffffff\" face=\"droid-serif-w01-regular, droid-serif-w02-regular, droid-serif-w10-regular, serif\"><span style=\"line-height: 16px;\">\"We're fast approaching the point at which there is really no distinction between the .com companies and the traditional businesses. The only distinction will be between the winners and the losers and of course the pace of the change at which companies become winners or losers.\"</span></font></span></p>\n\n<p style=\"text-align: center; font-size: 24px;\" class=\"font_8\">&nbsp;</p>\n\n<p style=\"text-align: center; font-size: 24px;\" class=\"font_8\"><span style=\"font-size:24px;\"><font color=\"#ffffff\" face=\"droid-serif-w01-regular, droid-serif-w02-regular, droid-serif-w10-regular, serif\"><span style=\"line-height: 16px;\">Michael Dell, Founder, CEO &amp; Chairman of Dell.inc.</span></font></span></p>\n\n<p style=\"text-align: center;\" class=\"font_8\">&nbsp;</p>\n","stylesMapId":"CK_EDITOR_PARAGRAPH_STYLES","linkList":[]},"customBgImg1mj7":{"type":"BackgroundMedia","id":"customBgImg1mj7","metaData":{"isPreset":false,"schemaVersion":"2.0","isHidden":false},"mediaRef":"#cswl_mobile_mediaRef","color":"{color_20}","alignType":"center","fittingType":"fill","scrollType":"fixed"},"customBgImg1tj4":{"type":"BackgroundMedia","id":"customBgImg1tj4","metaData":{"isPreset":false,"schemaVersion":"2.0","isHidden":false},"mediaRef":"#cswl_desktop_mediaRef","color":"{color_20}","alignType":"center","fittingType":"fill","scrollType":"fixed"}},"design_data":{},"behaviors_data":{},"connections_data":{},"theme_data":{},"component_properties":{}},"title":"eCOMMERCE STRATEGY","pageUriSEO":"ecommerce-strategy"}